Scream for Ice Cream: 9 Fast Facts About our Favorite Sweet Treat

Sunday, July 21st is National Ice Cream Day, and we’re celebrating all week long! 

Ice cream and the 50s are a classic combination, like peanut butter and jelly. Here’s some 50s ice cream facts that’ll make ya say “neato!” 

Howard Johnson’s (HoJo), a popular restaurant chain that died out in the 60’s, had 28 different unique flavors of ice cream, including burgundy cherry, fruit salad and peppermint stick. 

Reuben Mattus founded Häagen-Dazs in 1958, where he sold “gourmet” ice cream for 75 cents a pint. 

Scientists believed ice cream caused polio due to the increase of polio cases in the summertime, when ice cream is regularly consumed. This was later proved false.  

Ice cream cones cost merely cents- a nickel for one scoop, a dime for two. 

On St. Patrick’s Day, 1956, Irish brothers William and James Conway took the first motorised ice-cream van, Mister Softee, for a spin on the streets of Philadelphia. They gave away soft, whipped, green ice cream for free. 

In 1950, a team of research chemists created a new method of ice cream creation- by doubling the amount of air in ice cream. This saved on ingredients, reduced the cost, and providing a much lighter texture, which was very popular with customers.  

Other words for milkshakes across the US in the 50’s were “frappes,” “velvets,” “frosted shakes,” or “cabinets.” 

The “concrete,” a specialty milkshake, was so thick it was served by being held upside down to demonstrate that it wouldn’t drip. 

Ray Kroc sold eight Multimixer milkshake machines to Richard and Maurice McDonald, who would later found McDonald’s restaurants. 


Love ice cream? From July 15th-19th, with every purchase of a meal, receive a free small milkshake 



Rachael Doukas